By Matt Polsky and Pooja Aravkar

None of the world’s leading companies pursuing sustainability are U.S.-based, reports Oekom Research, a German company in its annual Corporate Responsibility Review. What could we do about this in New Jersey? Researchers from the Fairleigh Dickinson University (FDU) Institute for Sustainable Enterprise(ISE) can offer some ideas. The mission of ISE is to “bring people together to learn how to live and manage sustainably by solving problems and capitalizing on opportunities in ways that simultaneously enhance economic, social, and environmental vitality.” It is the intellectual hub of sustainable business thinking in New Jersey.

ISE’s 2010 report Developing and Implementing a Sustainable Growth Strategy for New Jersey provided several guidelines for developing a “Green Economy” – an economy that includes and extends beyond clean energy, potentially penetrating all business sectors to protect and restore the environment while creating economic growth. The report, which urges all sectors to practice corporate social responsibility and aim towards greater levels of sustainability, concludes that “New Jersey has a unique opportunity to play a leadership role.”

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